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Jun 28, 2025

Economy is Booming

India’s Music Economy Is Booming. Brands, It’s Time to Plug In.

Sonic Branding

Music-Led Storytelling

Creator Economy

India’s Music Economy Is Booming. Brands, It’s

Time to Plug In.

India’s music industry is in overdrive. With audio consumption up, indie artists exploding, and

live experiences making a strong comeback, music is no longer just entertainment instead

for brands, it’s the most underleveraged storytelling tool in the room.

India’s music industry is in overdrive. With audio consumption up, indie artists exploding, and live experiences making a strong comeback, music is no longer just entertainment instead for brands, it’s the most underleveraged storytelling tool in the room.

India’s music industry is in overdrive. With audio consumption up, indie artists exploding, and live experiences making a strong comeback, music is no longer just entertainment instead for brands, it’s the most underleveraged storytelling tool in the room.

India’s music industry is in overdrive. With audio consumption up, indie artists exploding, and live experiences making a strong comeback, music is no longer just entertainment instead for brands, it’s the most underleveraged storytelling tool in the room.

Recent data tells a powerful story:

Recent data tells a powerful story:

Recent data tells a powerful story:

Recent data tells a powerful story:

Spotify recorded 11.2 billion+ streams

of Indian artists globally in 2024 proving the world is listening.

Performance royalties grew by 357% YoY,

driven by streaming and commercial use.

India’s live music market is expected to hit $1.4B by 2025,

of Indian artists globally in 2024 proving the world is listening.

What this means for marketers?

What this means for marketers?

What this means for marketers?

What this means for marketers?

Branded music IPs

are no longer experiments; they're high-recall media assets.

Sonic identity

is the new visual logo. With AI and voice-first platforms on the rise, brands that don’t sound distinct will disappear.

UGC + Music = Scale.

A hook, a beat, and a relatable story can turn 100 creators into 100 million views.

Branded music IPs

are no longer experiments; they're high-recall media assets.

Sonic identity

is the new visual logo. With AI and voice-first platforms on the rise, brands that don’t sound distinct will disappear.

UGC + Music = Scale.

A hook, a beat, and a relatable story can turn 100 creators into 100 million views.

Branded music IPs

are no longer experiments; they're high-recall media assets.

Sonic identity

is the new visual logo. With AI and voice-first platforms on the rise, brands that don’t sound distinct will disappear.

UGC + Music = Scale.

A hook, a beat, and a relatable story can turn 100 creators into 100 million views.

Branded music IPs

are no longer experiments; they're high-recall media assets.

Sonic identity

is the new visual logo. With AI and voice-first platforms on the rise, brands that don’t sound distinct will disappear.

UGC + Music = Scale.

A hook, a beat, and a relatable story can turn 100 creators into 100 million views.

At Hoopr, we help brands ride this wave with powerful musical narratives. Original compositions, artist-first campaigns, and scalable amplification built to resonate.